Joe Klock's Fact Of Life #2

The only way to determine the true value of a house is to
thoroughly TEST THE MARKET and
aggressively CHALLENGE THE COMPETITION.

Appraisals and expert opinions can be helpful in establishing a listing price for your home, but its ultimate selling price will be determined by the prospective buyers whom we are able to contact.  Buyers will compare your home with other offerings in their price range and make judgments.  It is critical that your home be competitive in price and     appeal with the other options that these prospective buyers will be considering.

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